Social media mistakes.

June 4, 2013

There are tons of social media mistakes. I can count 29, or one

Social media mistakes


This image is of a Taco Bell employee licking a stack of tacos.  He’s obviously a genius and fully understands how both the internet works and how to get fired, but I’m sure NASA, CERN or MIT will be eagerly rubbing their hands waiting to snatch up this grade-a clown.

For those who don’t know, Taco Bell is a fast food chain in the states that serves this kind of food.

Social media mistakesSocial media mistakes


Either way its a popular food joint and despite the actual produce, I think people are entitled to eat food that contains no human saliva.  They’ve already had to go on record to say that their beef is in fact beef.

So, this genius made the massive error of uploading his photo via Instagram. His motives were either

  1. I’m a rebel and I’m sticking it to all those corporate supporters, or
  2. This is going to be total lols.

I am going to take a stab in the dark and guess that this huge social media mistake was spurned by having a 2 digit IQ and listening to OTHER PEOPLE who work at Taco Bell.

Social media mistakes like this raise two questions.  Whose fault is it and how do people still not understand what social media does?

Social media mistakes

Regardless of what Taco Bell does with the employee (fire, sue, promote), Taco Bell needs to make sure it doesn’t happen again.  We all hear horror stories of people doing gross stuff to food, but proof is a little hard to stomach.

Social media mistakes like this are becoming more and more rare.  This particular story has gone somewhat viral which leads to my next point.


Even if Taco Bell is totally backwards when it comes to social media and PR, surely this dude knows that it will get him fired.  More so, it will make his life that much harder, because employers have gone on record to say-

“We will Google the hell out of your name and stalk your Facebook


So not only is he going to get fired, which will seem way less funny as time goes on, but future employers will not say “Hey, you’re that guy who developed a serum for fighting cancer”, they will however say “You’re that moron who licked a ton of taco shells, which in itself means the years of experience of being a window licker paid off.  Also you posted it to Facebook, meaning you have no idea how social media works.”

Personally I would keep the employee on, make sure he serves customers and has to ask ‘would you like me to lick your food?’ and ‘I have licked some of these taco shells, would you like one of those?’

Technically if his parents met via Facebook or Twitter, or he got the job via LinkedIn, those too would be considered social media mistakes.

What did we learn?

  1. Hire good people, pay peanuts, get monkeys.  Make sure that your employees know your social media policies and that you have contingency plans in place.
  2. If you work for a company, be smart.  Social media mistakes are impossible to get rid of.

If you don’t want this to happen, talk to us.  We know social media, can teach you how to protect yourself and create solid policies on such matters.  We’re looking at you Taco Bell.


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